Voyage + Heart

The Secret Of Instagram Influencers

BusinessVoyage + HeartComment
NYC Product Photographers - New York Brand Photographers - ECommerce Photography - Brooklyn Candle Studio

Do you wonder if all the time you are pouring into Instagram is worth it for your business? Have you had moments where you want to give up on social media? Where you wonder if all the time, and effort, and dedication you put into it are a waste? Feeling hurt when you finally open up, decide to be vulnerable, and then… crickets? 

Let me rephrase. Are you attracting paying clients?

If you answered “no”, I have news for you. You’re throwing all your time down the drain for what’s really only a draining hobby.

Growing on Instagram is like committing to a second job. Not only do you have to have quality content, but you have to have enough content to regularly post, because let’s face it, if you don’t, not only does the algorithm decide not to show your content, but you lose followers. 

If juggling all that is social media feels impossible, I get it! I really do!

Every photo that I take is intentional. It takes a ton of time, thought, and investment to make happen (not to mention styling, photography, and editing skills). So if you’re looking at any specific photo, and feel discouraged that you have more props you need to buy, software to learn, or courses to take to get that same quality, don’t be so hard on yourself. This is my career. It’s no side gig.

Do you want to know a secret that transform your account into a brilliant business tool? 

Most people aren’t professional photographers, they’re busy business owners that have a passion. And the smartest entrepreneurs are taking advantage of a resource that not everyone knows is available to them.

That’s right! So many of these influencers on social media are tapping into the gifts of others. What I mean by this, is they’re using services like professional photography. They aren’t taking photos themselves, but hiring others to take photos for or of them or their products.

In other words, they’re outsourcing.

The very first thing potential clients judge you on when they come across your social media feed or website is, you guessed it, visuals! Which means it should be the first thing you invest in when you’re ready to up level your business and attract your dream clients! These influencers know that! That’s why they’ve hired personal photographers.

Here are just some of the ways hiring a brand/product photographer can help you!

+ You have a gallery of ready-to-use imagery saves you tons of time and makes your life so. much. easier. 
+ Professional photography helps you stand out as a pro and positions you as an expert. 
+ Your imagery is consistently on-brand, building trust and helping your business grow.
+ You’ll gain confidence and never wonder what to post to social media, your blog, or website again!
+ You’ll organically attract quality followers and potential clients that are actually interested in you and your brand.

While these popular Instagrammers may make it look easy, it’s not. These accounts have professional experience, or they’re hiring someone who does.



Work Smarter, Not Harder!

If you have a business to run, and don’t have loads of free time to dedicate to styling and taking weeks worth of content, editing for hours on end, and curating the perfect feed, let me help you!

Think you can’t afford custom stock photography? Guess again! If you want to get the leverage you need to stand out in a crowded market, take action! It’s time.