Cayla Davis focused her Masters thesis on fashion and sustainability practices in the supply chain. After working in the fashion and home textiles industries, she realized the negative impacts the industry has on the planet and our bodies, and the need to do better. So, a year and a half ago, she started a company from her living room that is certified sustainable throughout the entire supply chain, prioritizes fair trade labor practices, and creates a better product for your body. Five months ago, Knickey launched.
The vast majority of underwear are synthetics made from crude oil, toxic chemicals, and carcinogens, all of which are well-known endocrine-disrupters.
Holding to the belief that what you put on your body is just as important as what you put in it, Knickey solves this problem by offering affordable, elevated underwear designed for female-identifying humans. They use GOTS certified organic cotton which is made free from pesticides, fertilizers, and harmful chemicals, is safe for your skin, and has 1/4 of the environmental impact of conventional cotton. GOTS is recognized as the world's leading processing standard for textiles made from organic fibers, holding businesses to strict environmental and social criteria. Using only Oeko Tex certified dyes, which means Azo colourants, nickel, lead, cadmium, formaldehyde, and pentachlorophenol (just to name a few) are left off of the ingredient list. What all this means? No toxic chemicals are used in the production process.
The real deal, Knickey is founded on a strong ethos of sustainable practices and constantly striving to improve. Transparent about their process and practices, they disclose their full supply chain and certification adherences on their website. Fair Trade certified though Ecocert International, their factories ensure everyone involved in production is treated with respect and care. Employees are paid living wages and work in safe conditions where there are absolutely no toxic substances harmful to their health. Packaging is plastic-free, and made with recycled content, post-consumer waste, and low impact inks. Boxes are produced by FSC-certified suppliers who prioritize the preservation of natural ecosystems and prevent deforestation.
Made for women who seek comfort, versatility, and durability, the core collection is made up of four styles ranging in coverage (high-rise brief, mid-rise hipster, low-rise bikini, low-rise thong), and four beautifully-curated colors (midnight moon, beach bum, peachy keen, butterscotch). Soft, breathable, and insanely comfortable, it’s easy to make Knickey your everyday choice.
If you’ve found it challenging to find cleaner, safer, more sustainable intimates for yourself or your family, give your top-drawer a makeover with Knickey, or follow them on Instagram! Already have a collection of Knickey’s? They recommend you take care of them by washing in cold water, saving energy and lessening your impact on the environment. Lay flat or hang to dry.
Wondering what to do with your laundry-day rejects, now that you’ve upgraded? Knickey has partnered with an NYC non-profit to recycle used intimates, preventing your textiles from ending up in the landfill (where many fabrics leach chemicals into the earth as they biodegrade over time). Instead of tossing them into the trash, all you have to do is apply for a shipping label, send in your (freshly washed) old and worn undergarments, and they’ll be separated by fabric type, broken down into new fibers, and used in secondary textiles like insulation, mattress batting, and more. As a bonus, when you partake in this recycling program, Knickey includes a free pair of underwear in your next order!
“These photos are beautiful! Thank you so much for this lovely collection, and for sharing our story on social and your blog. It is truly stunning and we are so thrilled with the final product! It was such a pleasure working with you - please do keep in touch! We hope to find new ways to work together in the future!”
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Wondering how to create an irresistible brand that attracts your dream clients? You know, the people that can truly benefit from your gifts and the message you share? That’s the whole reason I”m here. It’s why I do what I do. Because I’m passionate about creating a heartfelt brand, and know that strong, beautiful imagery is essential to growing your business and making more sales. If you’re ready to get the leverage you need to stand out in a crowded market, let’s work together to create thoughtful and bespoke imagery that speaks to the heart of your brand, connects with your target market, and helps your business thrive!